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Kreg Thornley

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What Does a Settled Concrete Slab in a Warehouse Actually Cost?

Posted by Kreg Thornley on Jul 22, 2026 10:00:00 AM

Banner - Settled Concrete Slab in a Warehouse

Body - Settled Concrete Slab in a WarehouseFor warehouse and plant operators, facility managers, and the contractors who serve them — what a settled concrete slab really costs to fix, why it keeps getting worse, and why lifting beats tearing it out.

A settled concrete slab does not fail all at once. It drops a fraction of an inch at a time — a low spot by a dock door, a dip in a forklift aisle, a rack line slowly going out of plumb. By the time it is obvious enough to schedule a repair, the slab is no longer the only cost. The cost of a settled concrete slab in a warehouse is measured in equipment wear, damaged product, slowed operations, and liability, and every one of those climbs while the floor sits.

What Causes a Settled Concrete Slab

The slab itself is rarely the problem. What fails is the ground underneath it. Soil that was never compacted properly keeps consolidating under load. Water from a leaking line, poor drainage, or a high water table washes fines out of the subgrade and leaves voids. And a warehouse floor carries punishing, repetitive loads — loaded forklifts, pallet jacks, and tightly packed racking cycling over the same lanes day after day — that drive settlement faster than any other floor in the building.

Once a void opens beneath the slab, the concrete is spanning empty space. It flexes under each pass, cracks, and drops further into the gap. The settlement does not stabilize on its own; the loads that caused it are still there every shift, so the low spot deepens and spreads. A dip that was a nuisance becomes a transition a forklift has to slow for, then an edge that chips and spalls, then a section that cracks through.

Not all of this takes years, and not all of it starts with the soil. A brand-new facility can have an uneven floor before it ever takes on inventory. As a fresh slab cures, the top surface dries and shrinks faster than the bottom, which pulls the edges and corners of each panel upward — a phenomenon called slab curl. Curled edges are no longer fully supported by the subgrade, so they rock under a passing forklift, hammering the joints and breaking down the edges. The same rocking happens over any void: the slab pivots on the unsupported spot like a see-saw, and every pass drives it further out of level. Filling the gap beneath a curled or rocking slab re-supports it and stops the movement.

Cost of Inaction vs. Repairing It Right

The slab repair is the smallest number in this whole conversation. The expensive paths are doing nothing and tearing the floor out.

 Approach  All-In Cost  Time Out of Service
Lift it with polyurethane foam Typically 30–50% less than a full tear-out once demolition, disposal, and downtime are counted — with no repour Hours — the foam cures in about 15 minutes, so forklifts can roll the same day
Tear out and replace the slab Up to $23 per sq ft for the concrete alone, plus $2,000–$6,000 for demolition and disposal — before a dollar of lost operations Days to weeks — new concrete needs up to 28 days to fully cure
Do nothing "Free" today Indefinite — equipment wear, racking and liability risk, and recurring downtime compound until the floor is fixed

Read those first two rows carefully. The replacement figure is for the concrete alone — the real cost is that price plus demolition, disposal, and the days or weeks the footprint sits offline. Lifting is an all-in number, and the work is measured in hours. For a just-in-time operation, the downtime difference alone is often larger than the entire repair invoice.

Why Contractors Use Alchatek for This

Stopping the problem means filling the voids and raising the slab without adding weight to soil that already failed — which is exactly what structural polyurethane lifting foam does. Alchatek's AP Lift foams are injected as a liquid through small holes drilled in the slab, then expand to fill the voids underneath and lift the concrete back to grade in a controlled, measurable way. For heavily loaded warehouse and dock slabs, and for stopping movement from slab curl, a higher-density product such as AP Lift 475 carries the load. Where the underlying soil itself has failed, that subgrade can be stabilized as part of the same scope before the lift.

The advantages that matter on a working floor:

  • Minimal disruption — small jobsite footprint allows for repairing slab without interrupting operations.
  • Minimal downtime — traffic-ready in minutes, not days.
  • No added weight on weak soil — the foam is a fraction of the weight of the slurry used in old-style mudjacking, so it does not re-load the ground that gave way.
  • Precision — the slab is raised in stages and checked to grade, so transitions come back smooth instead of overcorrected.

The positioning Alchatek brings its contractors is the one running through this whole article: you are not selling a few pails of foam, you are selling the operator their floor back — level, load-ready, and back in service the same shift.

Continue Reading

Get the Floor Back to Grade

The cheapest time to lift a settled concrete slab is before the voids spread and the racking goes out of plumb. Talk to an Alchatek specialist at (404) 618-0438, or find a trained contractor near you.


Cost ranges in this article are industry averages drawn from published 2025–2026 concrete-leveling and slab-replacement cost guides. Figures represent typical repair and replacement pricing; actual costs vary by site conditions, region, slab thickness, load, and severity.

Want more information on lifting slabs with polyurethane?

Download an Info-Packed Slab Lift Brochure!

Topics: All Posts, Lift Slabs, Business Tips

Register for Deep Lock Training - October 6th & 7th, 2026

Posted by Kreg Thornley on Jul 16, 2026 9:59:59 AM

Banner - Register for Deep Lock Training

Body - Register for Deep Lock TrainingMaster the Application. Win the Work. Get Paid.

If Paid in Full By EOD September 18th – $645
If Paid in Full September 19th or Later – $745
$50 Discount- Each Additional Participant

Click Here to Register NOW!

Day 1: The Deep Lock® Application Process

Master the technical foundation that allows you to confidently diagnose, design, and deliver Deep Lock® projects safely and correctly.

On Day 1, you’ll gain expert instruction on site evaluation, material selection, rig setup, and injection strategy from Alchatek's Andy Powell and Colt Hullander — two seasoned industry veterans with decades of combined field experience. . This is not just theory — you’ll learn the exact processes and decision-making frameworks that ensure predictable results, controlled risk, and successful project execution in both residential and commercial applications.

  • How Deep Lock® works and when to specify it

  • Site evaluation & diagnostics

  • Material selection, rig setup, and safety essentials

  • Injection patterns, pressure/flow control, and QA

  • Step-by-step walkthroughs of real job scenarios

Day 2: The Deep Lock® Sales Process

Learn how to win more Deep Lock® deals — with more margin and at higher average sales prices.

On Day 2, you’ll gain proven sales frameworks from Gene McNaughton, Sales Expert and author, who built Geobear USA from the ground up and generated over $4 million in Deep Lock® residential and commercial sales. This session goes beyond theory — you’ll learn the exact strategies, positioning, and closing techniques used to consistently secure high-value projects.

  • How to find Deep Lock® opportunities

  • Site evaluation & client qualification

  • Estimating, scopes, and pricing essentials

  • Proposal presentation, negotiation, and contracting

  • Step-by-step walkthroughs of the lead to payment cycle

(Hotel rates available soon. Info sent upon registration. Daily transport from hotel to event provided.)

Click Here to Register NOW!

Topics: All Posts, Business Tips, Deep Lock, Training, Events, Business Growth

Sales Webinar - Win More Jobs Without Cutting Your Price

Posted by Kreg Thornley on Jul 14, 2026 10:00:02 AM

Banner---Win-More-Jobs-Without-Cutting-Your-Price

Body---Win-More-Jobs-Without-Cutting-Your-PriceAbout the Webinar

Price pressure is one of the biggest challenges contractors face. When prospects compare bids, it can feel like the only way to win more work is to lower your number. But competing on price is a dangerous habit. It cuts into profit, weakens your positioning, and trains customers to see your service as a commodity instead of a valuable solution.

In this upcoming webinar, Win More Jobs Without Cutting Your Price: The 7-Step Sales Blueprint Every Contractor Should Know, Gene McNaughton will walk contractors through a practical sales framework for improving the way they compete for work. This 45-minute session is designed to help contractors strengthen their sales process, have better conversations with prospects, and build more confidence when presenting the value of their solution.

The webinar takes place July 30 at 12 Noon Eastern and includes live Q&A. Space is limited, so contractors who want to improve their close rate, protect their pricing, and win more jobs without racing to the bottom should reserve their seat today.

About Gene McNaughton

Gene is a nationally recognized sales trainer, author, and business growth expert who has spent more than two decades helping companies improve how they sell, communicate value, and win more business.

As the creator of The Sales EDGE, Gene has trained thousands of professionals on how to stand out in competitive markets by mastering the conversations that drive buying decisions.

Click Here to Register Now!

Topics: All Posts, Business Tips, Events, Business Growth

What Does Water Infiltration Into a Building Actually Cost?

Posted by Kreg Thornley on Jun 24, 2026 9:59:59 AM

Banner Graphic - What Does Water Infiltration Actually Cost

Body - What Does Water Infiltration Actually CostFor facility managers, property owners, and the contractors who serve them — what water getting into a building really costs, why surface fixes keep failing, and what it takes to stop it at the source. 

Water infiltration into a building rarely announces itself with a dramatic failure. It shows up as a damp corner, a stain that returns after every storm, a musty smell in a lower level. That is exactly why the cost to fix water infiltration climbs the way it does. In the long run, leaks are relatively inexpensive to seal and very expensive to ignore. The water is not the whole problem. The path it found is.

What Water Infiltration Costs When It's Left Alone

The price of stopping water depends on how far it has been allowed to travel. A single active crack sealed early is a few hundred dollars. The same water, left to spread through finishes, flooring, and eventually the reinforcing steel inside the concrete, becomes a five-figure repair.

 Severity / Scope  Typical Repair Cost  Example Scope
Single active crack or joint $350–$1,500 per crack Interior polyurethane injection of one leaking wall crack or cold joint — no excavationg
Multiple cracks / full wall or floor area $2,300–$6,700 per project (≈$4,500 average) Several injected cracks or a wall or slab section in a basement, pit, or below-grade level
Water-damage cleanup once it spreads $3.50–$7.50 per sq ft Drying, demolition, and restoration of finishes, flooring, and contents — recurs with every event until the source is sealed
Severe / long-neglected $15,000+ Rebar corrosion and concrete spalling after years of infiltration; full structural removal-and-replacement runs $100–$250 per sq ft

Source: ranges compiled from published 2025–2026 U.S. concrete-repair, crack-injection, and commercial water-damage restoration cost guides.

Industry-average ranges; actual costs vary by site, region, water condition, and severity.

The pattern in that table is the whole point. The cost does not rise gradually with the size of the crack. It jumps each time the water reaches something new — drywall, then flooring, then the steel that holds the structure together.

The Root Cause

Concrete is not waterproof. It is porous, and it cracks — from shrinkage as it cures, from settlement of the soil beneath it, from thermal movement, and from the steady hydrostatic pressure of groundwater pushing against any below-grade surface. Once a crack or joint connects one side of the structure to the other, water follows the easiest path it can find.

That path does not close on its own. Every wet-dry cycle widens it slightly. Pressure that was sealing a hairline opening one season forces it open the next. And because the visible symptom — the stain, the puddle — is several feet from where the water actually enters, owners often treat the symptom instead of the source. The wall gets painted. The floor gets patched. The water comes back.

The reason surface treatments keep failing is simple: they are applied to the negative side — the interior face the crew can reach — while the water pressure is on the positive side, the side the water is coming from. A coating on the negative side does not stop water that is being driven through the structure under pressure from the positive side. It only hides the entry point until the next storm.

Cost of Inaction vs. Cost of Repairing It Right

The cheapest repair is almost always the one done first. Here is how the three common paths compare over a five-year horizon.

 Approach  Up-Front Cost  What Happens Over 5 Years
Do nothing $0 now Repeated water-damage cleanup at $3.50–$7.50 per sq ft per event, mold remediation, lost finishes and inventory, square footage that cannot be leased or safely used, slip-and-fall liability exposure, and eventual structural repair
Surface patch / sealer (patch-and-repeat) Low per visit Negative-side coatings do not hold against positive-side pressure; the leak returns and the patch is redone on a recurring cycle
Polyurethane injection (fix it once) $350–$1,500 per crack Water-reactive resin fills the crack through the full depth of the structure and stays flexible; the leak is sealed at the source in a single visit, with no excavation

 

For a commercial building owner, the cost does not stop at the repair bill. Water coming up through a floor or running down a wall makes that space impossible to lease and unsafe to occupy — every month it sits idle is rent not collected. Standing water and damp slabs are also a slip-and-fall hazard, and the liability from a single injury on the property can dwarf the cost of the repair that would have prevented it.

Patch-and-repeat looks like the budget option on any single invoice. Across a few years of repeat visits and the water damage that accumulates between them, it is the most expensive choice on the list.

Why Contractors Use Alchatek for This

Stopping water at the source means injecting a resin that does what surface products cannot: travel into the crack or joint, react with the very water that is leaking, and cure into a flexible seal that moves with the structure instead of cracking away from it.

Alchatek's leak-seal injection resins are built for exactly these conditions. The chemistry is matched to the water you are fighting — high-flow gushers, steady seepage, hairline weeps, or moving joints each call for a different product, and using the wrong one is the most common reason a leak comes back. Water-reactive polyurethanes expand and cure on contact with water, sealing the active leak from the inside without excavating the exterior, draining the structure, or shutting the building down. For applications in contact with drinking water, formulations certified for potable-water contact are available — confirm the specific certification on the product technical data sheet.

The positioning Alchatek brings to its contractors is the same one in this article: sell the customer the certainty of a leak that is gone, not a gallon of resin. A sealed structure that stays dry for years is a far easier sale than another patch.

Continue Reading

Stop the Leak at the Source

The cheapest water infiltration repair is the one you do before the water reaches anything else. Talk to an Alchatek specialist at (404) 618-0438, or find a trained contractor near you.


Cost ranges in this article are industry averages drawn from published 2025–2026 concrete-repair, crack-injection, and commercial water-damage restoration cost guides. Figures represent repair, not replacement, except where replacement is noted. Actual costs vary by site conditions, region, water condition, and severity.

Want more information on sealing leaks with polyurethane?

Download an Info-Packed Crack Injection Brochure!

Download an Info-Packed Curtain Wall Grouting Brochure!

Topics: All Posts, Seal Leaks, Business Tips

Case Study - Turning a $3,500 Slab Lift Job Into a $377,000 Soil Stabilization Project

Posted by Kreg Thornley on May 13, 2026 10:00:01 AM

Banner - Turning a $3,500 Slab Lift Job Into a $377,000

Body - Turning a $3,500 Slab Lift Job Into a $377,000 V2How Lift It Rite Expanded from Residential Slab Lifting to High-Value Commercial Soil Stabilization

The Challenge

Lift It Rite was primarily a residential contractor.
95% of their work was driveways, walkways, and steps.

Steady revenue. Proven process.
But growth was capped.

In Spring 2020, they were called to perform a routine $3,500 slab lift beneath a loading dock.

Before proceeding, they asked Alchatek to take a second look.

That decision changed everything.

What They Discovered

Working alongside their Alchatek advisors, they tested the soil with a Dynamic Cone Penetrometer, collected core soil samples and inspected a nearby manhole to investigate potential water leak issues.  Here is what they discovered:

    • A failing 72" stormwater pipe 25 feet below grade
    • Deflected joints
    • Progressive soil failure
    • Structural risk far beyond surface settlement

This wasn’t a slab lift.

It was a deep soil stabilization and infrastructure problem.

The Shift

Instead of selling foam, Lift It Rite presented an engineered solution:

    • Chemical grout injection
    • Deep stabilization with AP Fill 700
    • Void fill and lift with AP Lift 475
    • Facility remained operational

They competed against full pipe replacement.

They won.

The Impact

    • Completed in ~1 month
    • Equal to 6 months of normal residential revenue
    • Comparable to their entire first year in business

More importantly:

They moved from residential slab lifting to commercial infrastructure stabilization.

What Changed

    • Diagnosing root cause before prescribing solutions
    • Positioning as risk-reduction specialists
    • Gaining confidence to bid deeper commercial scopes

This wasn’t a bigger job.

It was a new revenue category.

The Takeaway

The difference between a $3,500 lift and a $377,000 commercial win isn’t luck.

It’s proper diagnostics, engineered solutions, and the right technical support behind you.

Break YOUR revenue ceiling. Consult with an Alchatek business growth expert.

Sign Up for a Consultation Now!

Topics: All Posts, Business Growth

Webinar - 3 Secrets to Record-Breaking Growth in Your Contracting Business

Posted by Kreg Thornley on Apr 20, 2026 9:59:59 AM

Banner - 3 Secrets to Record-Breaking Growth in Your Contracting Business

Body - 3 Secrets to Record-Breaking Growth in Your Contracting BusinessKey Details

  • April 30th

  • 12 Noon Eastern

  • Admission is FREE

Attract Better Customers

For polyurethane geotechnical and leak seal contractors, not all jobs are created equal. The difference between staying busy and actually growing profitably comes down to the quality of work you attract. Many contractors get stuck chasing low-margin jobs, when the real opportunity lies in positioning your business to win higher-value projects. This upcoming webinar with Gene McNaughton—former contractor and founder of a multi-million dollar geotechnical company—dives into how to consistently attract better clients and more profitable opportunities.

Improve Your Close Rate and Win More Work

Landing better leads is only part of the equation—you also need to close them. In today’s market, contractors who refine their sales process outperform those who rely on estimates alone. This session breaks down proven strategies to improve your close rate, communicate value effectively, and stand out in competitive bids. Whether you’re focused on soil stabilization, concrete repair, or leak sealing, these insights are designed to help you convert more of the opportunities already in front of you.

Increase Project Size and Overall Profitability

Scaling a contracting business isn’t about doing more jobs—it’s about doing better ones. By identifying hidden potential in projects and expanding your scope, you can dramatically increase your average job size and overall profit. Gene will share real-world lessons from building and growing a successful geotechnical company, giving you a clear path to move beyond small jobs and into higher-margin work.

Save Your Spot Today!

Click Here to Register Now!

Topics: All Posts, Business Growth

A Sold-Out Training Built for Real-World Growth

Posted by Kreg Thornley on Apr 15, 2026 9:59:59 AM

Banner - A Sold-Out Training Built for Real-World Growth

A Sold-Out Training Experience

We recently wrapped up a sold-out Deep Lock® Training—two days packed with hands-on learning, live demos, and real-world application. Contractors got a front-row seat to both the technical process and the sales strategy behind winning more Deep Lock® work. Watch the embedded video to see highlights from the classroom, jobsite, and everything in between.

Learning from the Field—and the Experts

One of the biggest highlights was the addition of sales expert Gene McNaughton, who led sessions on how to identify opportunities, communicate value, and close more work. Combined with Alchatek’s technical training, contractors walked away with a clearer path to growing both their capabilities and their business. As you’ll hear in the video, even experienced contractors found new insights—from hands-on techniques to better ways to approach customers and projects.

If you missed this session, you won’t want to miss the next one.

Get Notified for Upcoming Trainings

If you’re interested in attending a future session, the best next step is to sign up for notifications. You’ll get early access to new training dates, locations, and registration before they’re publicly announced.

Sign Up to Get Notified for the Next Training Event

Topics: All Posts, Deep Lock, Business Growth

Spring 2026 Deep Lock Training is SOLD OUT

Posted by Kreg Thornley on Apr 7, 2026 10:00:00 AM

Banner - Spring 2026 Deep Lock Training SOLD OUT

Body - Spring 2026 Deep Lock Training SOLD OUTSpring 2026 Deep Lock Training Sold Out — Join the Waitlist for What’s Next 

We’re excited to share that our Spring 2026 Deep Lock Training is officially sold out.

The response this season has been incredible—and it reinforces what we’re seeing across the industry: contractors are actively looking to expand their capabilities, take on more complex projects, and unlock new revenue streams.

For those who secured a spot, you’re in for an intensive, hands-on experience focused on real-world application and expert sales guidance. We’re looking forward to working alongside you.

Didn’t Get a Spot? You’re Not Alone

Due to high demand, we filled every seat faster than expected. If you missed this session, don’t worry—this is just the beginning.

We’re already planning future training events, and we want to make sure you’re first in line when registration opens.

Get Notified for Upcoming Trainings

If you’re interested in attending a future session, the best next step is to sign up for notifications. You’ll get early access to new training dates, locations, and registration before they’re publicly announced.

Sign Up to Get Notified for the Next Training Event

Topics: All Posts, Business Tips, Deep Lock, Training, Events, Business Growth

REMINDER: Register for Deep Lock Training - Featuring Gene McNaughton

Posted by Kreg Thornley on Mar 19, 2026 10:00:00 AM

Banner - Register for Deep Lock Training - Featuring Gene McNaughton

Body - Register for Deep Lock Training - Featuring Gene McNaughtonMaster the Application. Win the Work. Get Paid.

Registration Fee: $745

$50 Discount- Each Additional Participant

Click Here to Register NOW!

About Gene McNaughton

Gene McNaughton is a nationally recognized sales trainer, author, and business growth expert who has spent more than two decades helping companies improve how they sell, communicate value, and win more business.

As the creator of The Sales EDGE, Gene has trained thousands of professionals on how to stand out in competitive markets by mastering the conversations that drive buying decisions.

Gene McNaughton also founded Geobear USA, where he built the business from the ground up and led its growth from 2020 through 2024.

During that time, Gene personally sold more than $4 million in residential and commercial foundation repair projects using geopolymer solutions, gaining firsthand experience in how these projects are found, evaluated, and won.

He also documented the entire sales system—from lead generation and site evaluations to presenting solutions and closing deals—turning the process behind those $4 million in personal sales into a repeatable framework contractors can use to grow their own businesses.

On Day 2 of the Deep Lock® Spring Training, Gene will lead a special session focused on the sales side of Deep Lock®—showing contractors how to identify opportunities, present solutions, and turn Deep Lock® projects into profitable work.

Day 1: The Application Process

Master the technical foundation that allows you to confidently diagnose, design, and deliver Deep Lock® projects safely and correctly.

On Day 1, you’ll gain expert instruction on site evaluation, material selection, rig setup, and injection strategy. This is not just theory — you’ll learn the exact processes and decision-making frameworks that ensure predictable results, controlled risk, and successful project execution in both residential and commercial applications.

  • How Deep Lock® works and when to specify it

  • Site evaluation & diagnostics

  • Material selection, rig setup, and safety essentials

  • Injection patterns, pressure/flow control, and QA

  • Step-by-step walkthroughs of real job scenarios

Day 2: The Sales Process

Learn how to win more Deep Lock® deals — with more margin and at higher average sales prices.

On Day 2, you’ll gain proven sales frameworks from Gene McNaughton, Sales Expert and author, who built Geobear USA from the ground up and generated over $4 million in Deep Lock® residential and commercial sales. This session goes beyond theory — you’ll learn the exact strategies, positioning, and closing techniques used to consistently secure high-value projects.

  • How to find Deep Lock® opportunities

  • Site evaluation & client qualification

  • Estimating, scopes, and pricing essentials

  • Proposal presentation, negotiation, and contracting

  • Step-by-step walkthroughs of the lead to payment cycle

(Hotel rates available soon. Info sent upon registration. Daily transport from hotel to event provided.)

Click Here to Register NOW!

Topics: All Posts, Business Tips, Deep Lock, Training, Events, Business Growth

Register for Deep Lock Training - Featuring Sales Expert Gene McNaughton

Posted by Kreg Thornley on Mar 11, 2026 10:30:00 AM

Banner - Register for Deep Lock Training - Featuring Gene McNaughton

Body - Register for Deep Lock Training - Featuring Gene McNaughtonMaster the Application. Win the Work. Get Paid.

If Paid in Full By EOD March 18th – $645
If Paid in Full March 19th or Later – $745
$50 Discount- Each Additional Participant

Click Here to Register NOW!

About Gene McNaughton

Gene McNaughton is a nationally recognized sales trainer, author, and business growth expert who has spent more than two decades helping companies improve how they sell, communicate value, and win more business.

As the creator of The Sales EDGE, Gene has trained thousands of professionals on how to stand out in competitive markets by mastering the conversations that drive buying decisions.

Gene McNaughton also founded Geobear USA, where he built the business from the ground up and led its growth from 2020 through 2024.

During that time, Gene personally sold more than $4 million in residential and commercial foundation repair projects using geopolymer solutions, gaining firsthand experience in how these projects are found, evaluated, and won.

He also documented the entire sales system—from lead generation and site evaluations to presenting solutions and closing deals—turning the process behind those $4 million in personal sales into a repeatable framework contractors can use to grow their own businesses.

On Day 2 of the Deep Lock® Spring Training, Gene will lead a special session focused on the sales side of Deep Lock®—showing contractors how to identify opportunities, present solutions, and turn Deep Lock® projects into profitable work.

Day 1: The Application Process

Master the technical foundation that allows you to confidently diagnose, design, and deliver Deep Lock® projects safely and correctly.

On Day 1, you’ll gain expert instruction on site evaluation, material selection, rig setup, and injection strategy. This is not just theory — you’ll learn the exact processes and decision-making frameworks that ensure predictable results, controlled risk, and successful project execution in both residential and commercial applications.

  • How Deep Lock® works and when to specify it

  • Site evaluation & diagnostics

  • Material selection, rig setup, and safety essentials

  • Injection patterns, pressure/flow control, and QA

  • Step-by-step walkthroughs of real job scenarios

Day 2: The Sales Process

Learn how to win more Deep Lock® deals — with more margin and at higher average sales prices.

On Day 2, you’ll gain proven sales frameworks from Gene McNaughton, Sales Expert and author, who built Geobear USA from the ground up and generated over $4 million in Deep Lock® residential and commercial sales. This session goes beyond theory — you’ll learn the exact strategies, positioning, and closing techniques used to consistently secure high-value projects.

  • How to find Deep Lock® opportunities

  • Site evaluation & client qualification

  • Estimating, scopes, and pricing essentials

  • Proposal presentation, negotiation, and contracting

  • Step-by-step walkthroughs of the lead to payment cycle

(Hotel rates available soon. Info sent upon registration. Daily transport from hotel to event provided.)

Click Here to Register NOW!

Topics: All Posts, Business Tips, Deep Lock, Training, Events, Business Growth