For contractors, winning more work often comes down to more than simply offering the right service. The way value is communicated, questions are asked, and recommendations are presented can have a major impact on whether a prospect moves forward. On August 27 at 12:00 PM Eastern, sales consultant Gene McNaughton will lead a contractor-focused Sales Excellence webinar designed to help contractors sharpen those conversations and improve their ability to close more opportunities.

During the 45-minute live session, Gene will share four practical strategies contractors can use to strengthen their sales approach, build more confidence with prospects, and improve close rates. The session is designed to be immediately useful, with ideas that can be applied to real-world sales conversations rather than broad theory. Attendees will also have the opportunity to participate in a live Q&A and ask questions about the specific sales challenges they face.

Whether you are looking to improve your own sales performance or give your team a stronger framework for turning more opportunities into signed work, this webinar is built to provide actionable takeaways.

Space is limited to 30–50 attendees, so early registration is encouraged.