Alchemy-Spetec is pleased to announce the promotion of Brian Oeder to the role of Chief Marketing Officer. Previously the VP of Sales & Marketing, we congratulate Brian on his new executive position in recognition of his extensive experience and contributions to the company's growth since joining us two years ago.

With over 25 years of experience working for manufacturing and growth-oriented businesses, Brian has held several senior positions in multinational corporations, with locations spanning more than 30 countries and 6 continents. Brian holds a Master of Business Administration specializing in marketing from Xavier University, consistently ranked as one of the top business schools in the nation. With his knowledge and experience, Brian is well-equipped to succeed in his new position as Chief Marketing Officer.

Alchemy-Spetec Chief Executive Officer Stephen Barton comments on the promotion, "Brian has been a leader in our organization from his first day on the job and we are looking forward to his continued leadership in his role as Chief Marketing Officer.  Brian will be the primary driver of our bold new strategy as we expand our product and service offerings in the coming years."

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Alchemy-Spetec HQ in Tucker, GA

May 2nd - May 4th
$745 Registration Fee
$665 for each additional participant from
the same company.

Get ready for a thorough education in Slab Lifting, Soil Stabilization, the Deep Lock® process, Crack Injection, and Curtain Grouting. You’ll get hands-on training from a technical staff with decades of on-the-job experience.

Agenda Items

• Geotech Product Line Overview
• Geotech Applications & Case Studies
• MixMaster Pro Slab Lifting Gun
• Slab Lift Rig Demonstration
• Pump Demos & Training
• PolyShark® / Soil Stabilization
• Deep Lock® 
• Ground Penetrating Radar
• PolyBadger® Mobile Slab Lifting System
• Crack Injection
• Curtain Grouting
• Estimating Material for Jobs

Join an Alchemy-Spetec Specialist to Present to Local Organizations

The Alchemy-Spetec team routinely joins geotech and leak seal contractors to deliver lunch and learn lectures on applications for polyurethane concrete repair products to engineers, municipalities, and general contractors. These events offer a chance to highlight polyurethane in a particular application and a forum for investigating potential future applications.

It's not uncommon for an engineer to inquire after a discussion of polyurethane soil permeation, "Hey, could that be used in this other situation that I am dealing with?" These discussions at the very least a chance to lay the groundwork for future projects.

How to Get Scheduled

Contact us, and we'll send one of our regional managers your way to arrange a meeting. Please let us know which application(s) you are interested in presenting. We'll work with you to create a custom presentation. 

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Using social media to market yourself and your contracting firm is essential as the world becomes more connected. Consider a LinkedIn profile to be your very own personal branding page. LinkedIn can play a significant role in your strategy for locating new clients and contacts in your field. Your name, photo, and headline are frequently the first things visitors see before even clicking on your profile. A professional headshot photo is essential for your profile page.

Headline

One of the most crucial elements of your profile on LinkedIn is your headline, the section found under your name. It spans the top of your page and can be seen everywhere, including in "People You May Know" sections, job applications, postings, messages, recommendations, and even connection requests on LinkedIn.

The LinkedIn character limit for headlines is 220 for desktop and 240 for mobile. Although there are two options, be sure to optimize for 220 characters or less. Don't simply list your title; but include what you can offer, such as "President at ACME Foundations: Concrete Leveling and Soil Stabilization."

Summary

The text box that reads "Summary" at the top of your LinkedIn profile is also known as the "About" section. It's directly below your picture. You can briefly describe your career history in this extra space which has a character limit of 2,000. This is a crucial area in which LinkedIn scans the keywords to decide whether or not to include your profile in search results. Use keywords and information that potential customers might be searching for. In the end, your LinkedIn summary should act as a spotlight, framing your individual story and assisting readers in learning more about you, your motivations, the types of work that excite you, and (if applicable) your accomplishments.

Experience

You have the choice to import your resume here, but there's more to do than just that. Take advantage of including one or more media items. Customers might spend more time browsing your profile if it includes interesting media. This could result in more business opportunities.

Recommendations

Get at least two recommendations from people who have hired you for jobs or who are influential in your industry, if at all possible. Make sure to provide talking points that highlight your character and strengths.

Endorsements

Endorsements are essentially testimonials from individuals who confirm the skills you listed on your profile. List these skills from most applicable to least relevant, starting at the top. You could recommend others and hope they will recommend you in return to increase those endorsements (or email associates to specifically endorse you for a certain skill).

Connections

Create as many connections on LinkedIn as you can. This increases the visibility of your profile. Connect with everyone you know, including your friends, family, alumni, coworkers, clients, and industry leaders.

Contact Information

A straightforward email would be sufficient for this section. You will always be accessible in this manner, ensuring that you never miss a crucial business opportunity.

LinkedIn Account Address (URL)

Your first and last names can be added to the LinkedIn account address. If your name is already taken, you can change it by adding a middle initial, a number, etc.

Updates

Updates are essentially what you share with your connections, similar to a Facebook "post" or a "tweet" on Twitter. It is the ideal way to interact with your contacts on a regular basis and maintain visibility. It allows you to update your status with recent achievements and business-related news.

Conclusion

With the help of this guide, you should be able to use LinkedIn effectively and draw in the audience you desire. Don't forget to follow the Alchemy-Spetec LinkedIn company page as well! 

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Premier On-The-Job Technical Support

Alchemy-Spetec offers onsite training for qualified geotech and leak seal customers. Starting up a contracting business, tackling a larger job than you're used to, getting new personnel trained, or adding a new service to your arsenal can be daunting. Our industry-leading technical support team specializes in training contractors on the job site. 

Always Be Prepared for Lucrative Jobs

With the backing of Alchemy-Spetec's technical support team, you'll never have to worry about your crew's ability to take on the next opportunity - whether it be a first-time geotech or leak seal job, or a bigger job than they are used to. Qualified customers can schedule an onsite visit from an Alchemy-Spetec specialist in order to ensure that the process goes as planned.

Estimation and Job Planning Assistance

Speaking of planning, your technical support specialist can also work with you in the estimation and preparation stages of your project as well.

Call 404-618-0438 for more information on Alchemy-Spetec technical support.

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Commercial/Industrial Slab Issues

Settled and/or rocking slabs in factories, parking decks, and warehouses can pose severe safety and liability issues. Unstable supporting soil and unlevel slabs can cause:

• Employee and customer injuries.
• Damage to equipment and forklifts.
• Unstable storage racks.
• Floor collapse.
• Lawsuits.

Advantages of Commercial Jobs

Large businesses and organizations tend to have more slabs in need of repair than smaller residential customers. While taking on these types of jobs may seem daunting to a residential slab lifting contractor, you can mitigate a lot of the risk by taking advantage of Alchemy-Spetec's technical support team and onsite training. Commercial/industrial organizations offer more repeat business opportunities as well. If you're going to spend marketing dollars on leads, why not focus some of that budget on larger jobs like these?

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A geotech contactor was called to Livingston, NJ to evaluate a settling man-made waterfall. The waterfall was constructed to continuously pump water from the pond below to the very top, so it could flow back down over the rocks. Over time, leaks and voids began to form through the entirety of the structure due to erosion. The structure itself started to settle as the water began washing out the soil underneath. In order to remediate the problem, the contractor advised undersealing the entire structure to seal it and fill voids underneath. This process would stabilize the entire structure and prevent any further movement.

Powerful Polymer

To complete the job, the contractor selected Alchemy-Spetec's AP Fill 720 structural polymer due to its ability to permeate and encapsulate loose supporting soil into one solid mass. This material is a single component, closed cell, hydrophobic, water-reactive, solvent and phthalate-free, low-viscosity polyurethane injection resin for stabilizing soil and filling voids around structures (cutting off any existing leaks in the process).

Painless Procedure

The crew drilled small holes, installed injection ports, and injected the material into the soil below, every four feet, eventually creating a grid pattern across the entire structure. They started this process at the top of the structure and worked their way to the bottom, injecting the material into each spot until the void was full (a.k.a. grouted to refusal).

Rapid Result

From the start of the project, planning, and evaluation took about a month. Once the injection plan was in place, the crew completed the job in just a day and a half with a four-man crew. The man-made waterfall is now leak free and will continue to see decades of further use. 

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A general contractor on a new commercial construction job reached out to Atlanta-based geotech contractor SiteMix Pressure Grouting LLC about the foundation phase of a project they were working on.  Sheet pile panels were used for erosion control while they poured the foundation walls.  After the foundation concrete was cured, there was still a layer of gravel and soil being held in place by the sheet pile panels, located between the panels and the foundation.  If the contractor were to pull up the sheet piles without stabilizing that gravel and soil first, it could become unstable, leaving the foundation without a surrounding layer of supporting soil. The soil and gravel would need to be locked in place first before the sheet pile panels were removed. Soil stabilization specialists SiteMix Pressure Grouting LLC were the perfect subcontractors for this job.

Powerful Polymer

The technicians selected Alchemy-Spetec's AP Fill 720 structural polymer for the job due to its ability to permeate the soil and encapsulate the gravel into one solid mass.

Painless Procedure

The crew inserted injection rods to a depth of about 12 feet deep at a spacing ratio of 3 feet apart along the entire length of the foundation wall. Next, they injected the structural polymer until it was seen bubbling up through the surface of the ground (a.k.a. grouted to refusal).

Rapid Result

The entire layer of surrounding supportive soil and gravel was locked into place. When the sheet piles were pulled, only a thin gap from the sheet pile panels remained. The contractor then filled that gap with cement, leaving a solid supportive wall of soil/gravel/grout to support the foundation.

Want more information about the Deep Lock® soil stabilization process?

The Problem

Unstable soil can be defined as soil that will not stay in place on its own, and therefore requires extra support. It should be noted that unstable soil can threaten the stability, security, and safety of property and can damage, degrade, and even destroy a number of structures, such as residential dwellings, garages, driveways, and pool decks. There are a variety of factors that can cause unstable soil including erosion, poor compaction, freeze/thaw cycles, and decomposition.

The Solutions

Soil can be stabilized with:
AP Soil 600
AP Fill 700
AP Fill 720
AP SoilGel 200

Once the bearing capacity of the soil has been increased with this process, then the structure can be lifted if necessary.

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As one of the most impenetrable permeation grouting products on the market, AP Soil 600 is a single-component, moisture-activated, hydrophobic, low-viscosity, soil stabilization grout. This permeation grout is ideal for stabilizing loose sand and soil around all types of concrete structures, as well as sinkhole remediation.

Applications

• Permeation grouting.
• Stabilizing loose sand and soil.
• Sinkhole remediation.

Advantages

• Encapsulates and strengthens loose soil.
• Very low viscosity for good soil penetration.
• Watertight.
• Adjustable set time.
• Pumped as a single component.
• Phthalate-free (more environmentally friendly).
• Certified To NSF/ANSI/CAN 61 (approved for contact with drinking water).

Check out this Soil Stabilization explainer video! 

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