Key Details

• May 21st

• 12 Noon Eastern

Win Bigger Jobs

For polyurethane infrastructure repair contractors, technical skill gets you in the game. Sales skill helps you win more high-quality work.

This upcoming webinar with Gene McNaughton focuses on the laws of influence and persuasion that help contractors communicate value, build trust, and guide better buying decisions.

Techniques for Communicating Value

Customers often choose the contractor who explains the problem, the solution, and the value most clearly.

Whether you work in soil stabilization, concrete repair, leak sealing, or other polyurethane repair applications, your ability to communicate value can directly affect the quality of work you win.

This session will show how stronger conversations can help reduce hesitation, overcome price pressure, and position your company more confidently.

Create Better Conversations to Win More Business

Winning more work is not only about chasing more leads. It is about making the most of the opportunities already in front of you.

Gene will share practical insights contractors can use to strengthen sales conversations, build customer confidence, and win more profitable work without sounding pushy or scripted.

This webinar is designed for contractors who want to grow their business, win better jobs, and communicate with more confidence.

Save Your Spot Today!